Thursday, December 08, 2005

What do you watch in TV?

From 8:30pm to 10:00pm every week day is the prime time for TV channels when the viewership is maximum. During this period, tamil cable TV channels show up their addicting mega-serials. The channels come up with their best, to hook the viewers to their channel and maximize ad revenue. I guess the ads shown during these prime times are booked at max cost per second.

Of all the tamil channels Vijay TV some how doesn't understand this simple logic. They show unattractive and stupid programs during these periods except for a mega serial by name "Ethu ooru kadhal kadhai" in the slot of 8:30pm to 9:00pm.

Sun TV captures the whole viewership by hosting some variety programs for 8:30 to 9:00pm slot and with "Kolangal" during 9:00 to 9:30pm slot and with "Selvi" during 9:30 to 10:00pm slot. Most of the households are hooked on to these mega serials. Even our house inmates are hooked recently to these serials as there is no other good programs to watch at that time.

Some facts to ponder about mega-serials:
  • Even if you miss a couple of episodes, you won't feel the gap.
  • The whole story can be told within a A4 sheet
  • The whole story revolves around a central character/cast
  • All situations and turning points affect only the central character.
  • As expected the central character comes out in flying colors at the end
  • Off late most of the central characters are being done by women (best way to hook the households)

Before we started with these tamil mega-serials we use to watch "Full House" played by Zee English. In recent days we have turned to tamil mega-serials, donno when it is gonna make us boredom.

1 comment:

coolkrishnan said...

Fortunately at least Vijay TV shows something other than mega serials !